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About Us

Rooted in Sustainability

We believe every yard has the potential to support a healthier ecosystem. Our job is to help you get there.

A young woman and a young man sitting on a wooden bench in a lush green garden, both wearing grey caps, with flowering plants and trees in the background.
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Origin Story

How Sustainable Roots began

Sustainable Roots started in 2020 with a simple conviction: the landscapes around us could be doing so much more. Andrew and Reid saw yards filled with potential. Spaces that could feed pollinators, shelter birds, and bring native ecosystems back into the neighbourhoods where people actually live. They decided to build a company around making that happen.

Since then, the work has grown from backyard pollinator gardens to municipal reforestation projects and everything in between. But the heart of it hasn't changed. Every project, whether it's a single native tree in a front yard or a thousand planted along a creek is rooted in the same belief: that healthier ecosystems start where we live, and that anyone can be part of restoring them.

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01
Ecologically
Responsible

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02
Community
Minded

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03
Education
First

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Meet Our Team

A man with long blonde hair and a beard wearing a green beanie that says 'Sustainable Roots' and a dark gray long-sleeve shirt, standing outdoors among trees.

Andrew Ince

Bachelor of Environmental Studies (Trent), decade of restoration experience, leads project relationships, invasive species removal and tree planting projects.

Young woman smiling outdoors wearing a green beanie and a dark gray jacket, both with a sustainable roots logo.

Reid Williamson

Bachelor of Environmental Studies and Sociology (Waterloo), 8+ years as outdoor educator, helping connect people to plants through direct experience.

things we love:

Sharing knowledge, hands in the soil, sustainable ecosystems, rooted in community, buzzing gardens

A hand holding a pot with a young green plant with broad leaves, with multiple similar small plants in pots on the ground in the background.
A person wearing sunglasses, a blue cap, and a dark blue T-shirt with a circular logo, holding a bee on their gloved arm. The background includes a red brick wall and a wooden fence.
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Ready to start?

We'd love to hear about your space!

We serve homeowners across the Greater Toronto Area and Southern Ontario. Fully licensed and insured for herbicide use in Ontario. Get in touch to start the conversation.